About US
Create awareness, drive revenue, and build loyalty.
Aguzzo Group are specialists in experiential retail marketing – the revenue frontier in a digital age.
Who We Are
We’ve been driving retail revenue for 24+ years.
Aguzzo Group was founded in 1999 – the year that the dot-com bubble began to blow up.
We saw digitisation come and go and come back again. We watched as companies like Amazon and Shopify evolved into titans, permanently changing the retail landscape.
And, in 2020, we guided our clients as the balance flipped and digital, not analogue, became the default for buyers. Everything about retail revenue has changed since 1999.
But, in some ways, nothing has. Customers still loved being delighted by sensory and immersive experiences.
The brands who delight them still win. And we’re still the ones helping them make that happen.
What we do
Immerse customers. Create advocates.
E-commerce has changed the way consumers buy. Social research and digital purchases are now the default, leaving traditional brick-and-mortar retail stranded in the past.
But trading storefronts for Shopify sites isn’t the only way forward. Because convenience isn’t the only consideration.
Experience is still the key purchase evaluation tool for consumers – tangible, feel-touch-hear-see-smell experience.
At Aguzzo Group, we use years of experience to engage your customers through live sensory immersions and they’ll remember your brand for years instead of hours.
We tailor our specialist suite of services to brands large and small to effectively manage everything from in-store demonstrations & planograms to visual merchandising, staff training, campaign management, brand ambassador recruitment and deep analytics & sales reporting.
We have the best-in-class brand ambassadors ready to deploy nationally to service your needs.
Meet the Aguzzo Group leadership team.
Meet the Aguzzo Group leadership team.
What our clients say about us
Hear from our clients about their positive experiences using AGUZZO Group’s strategies.
Insights
Navigate the future of brick-and-mortar in an era of digitisation.
Free Samples! What Is Product Sampling and Why You Need It
Who doesn’t like a freebie? It’s a pleasant surprise at the register that makes most people feel that they’re getting just that little bit extra
Why You Need Product Demonstrations
Did you know that, according to a recent study, 69% of customers believe that product demonstrations are the best ways to help them make product
Brand Ambassadors: How Authenticity Builds Trust and Drives Sales
When it comes to promoting a brand and its products, having a trusted, credible spokesperson can make all the difference. This is where brand ambassadors